ORMOND BEACH, Fla., August 11, 2022 – Snappy Kraken, the award-winning MarTech chief serving monetary advisors, right this moment introduced that for the fourth yr straight, it has been chosen as “Finest General Content material Advertising and marketing Software program” within the 5th annual MarTech Breakthrough Awards program performed by MarTech Breakthrough, a number one market intelligence group that acknowledges the highest firms, applied sciences and merchandise within the world advertising and marketing, gross sales and promoting expertise business right this moment.
Snappy Kraken’s advertising and marketing automation platform is particularly constructed for monetary advisors. A SaaS firm with an in-house company of selling strategists, direct response copywriters, and designers, they create a whole lot of selling campaigns a yr. This interprets to wherever from 3 to five,000 particular person items of content material.
The platform generates leads and helps to interact and retain shoppers by way of omni-channel campaigns and focused adverts. On the push of a button, each piece of content material will get branded, scheduled, and deployed on behalf of the person. Moreover, all essential metrics are tracked and mirrored throughout the customers’ dashboard.
“It’s wonderful to be acknowledged for a fourth yr by the magnificent MarTech Breakthrough. Too many different suppliers in our area fall into the lure of touting their options – however comparatively few speak in regards to the frameworks and philosophies that make these options related within the first place,” mentioned Robert Sofia, CEO of Snappy Kraken. “At Snappy Kraken, we consider that nice content material wins shoppers. And so we have got down to serve an underserved business: the monetary business. Every thing we have constructed helps the thesis that ‘nice content material wins shoppers.’”
The mission of the MarTech Breakthrough Awards is to honor excellence and acknowledge the innovation, exhausting work and success in a spread of selling, gross sales and promoting technology-related classes, together with advertising and marketing automation, market analysis and buyer expertise, AdTech, SalesTech, advertising and marketing analytics, content material and social advertising and marketing, cell advertising and marketing and plenty of extra. This yr’s program attracted greater than 2,950 nominations from over 18 completely different nations all through the world.
“Advertising and marketing with out technique is simply extra noise. Specializing in shopper retention and bringing on new ones ought to be on the middle of the technique. Advertising and marketing automation may also help with this goal nevertheless it’s not all the time inexpensive for smaller companies within the monetary area,” mentioned James Johnson, Managing Director at MarTech Breakthrough. “Snappy Kraken delivers an entire digital advertising and marketing technique able to deploy with trendy techniques, and flawless execution – all finished for you. We’re so proud that for the fourth yr in a row we are able to acknowledge Snappy Kraken as ‘Finest General Content material Advertising and marketing Software program.'”
About Snappy Kraken
Snappy Kraken is an award-winning advertising and marketing expertise agency that gives advertising and marketing automation, internet marketing, and daring, distinctive advertising and marketing campaigns for the monetary companies business. Knowledge-informed decision-making drives every advertising and marketing marketing campaign; Snappy Kraken publicly releases an annual advertising and marketing analysis report highlighting the tendencies that they’ll use to raised serve their members. Acknowledged by Benzinga in three classes in 2020 in addition to by MarTech Breakthrough as one of the best general content material advertising and marketing software program 4 years in a row, it ranked quantity three on the 2020 Monetary Planning Finest Fintechs to Work For record. On the Wealth Administration Awards in 2021, Snappy Kraken gained the Social Media Management for Expertise Suppliers award for its annual advertising and marketing analysis report, and the Advertising and marketing Automation for Expertise Suppliers award for its trademark “Chilly to Gold Framework.” Additionally in 2021, Snappy Kraken’s “Retiring in Unsure Instances” lead era content material gained the silver Davey Inventive award within the built-in campaign-marketing effectiveness class. Snappy Kraken demonstrates again and again that nice content material wins shoppers.
To be taught extra about Snappy Kraken’s options for monetary advisers, together with white-labelled enterprise options, and to make use of the brand new and enhanced instruments just lately introduced, go to www.SnappyKraken.com.
About MarTech Breakthrough
A part of Tech Breakthrough, a number one market intelligence and recognition platform for world expertise innovation and management, the MarTech Breakthrough Awards program is dedicated to honoring excellence in advertising and marketing, advert and gross sales expertise firms, merchandise and other people. The MarTech Breakthrough Awards present a platform for public recognition across the achievements of breakthrough advertising and marketing expertise firms and merchandise in classes together with advertising and marketing automation, AdTech, SalesTech, advertising and marketing analytics, CRM, content material and social advertising and marketing, web site, SEM, cell advertising and marketing and extra. For extra data, go to MarTechBreakthrough.com.